SaaS trials slip away quietly. Catch them first.
TrialMonitor watches your SaaS trials, segments users by risk of loss, and can trigger automated nudges at exactly the right moment.
SaaS trials don't fail loudly - they fade out quietly
You're building, shipping, and supporting. Meanwhile, trial users go inactive, end dates approach, and opportunities disappear - because nobody noticed in time.
You're too late
You notice inactivity when the trial is nearly over - and there's no time to help your user convert.
It's unclear
It's hard to know which trial users need nudging today without checking multiple places.
Silent failure
Trials expire quietly. By the time you notice, the chance to convert a paying customer is gone.
Why choose TrialMonitor?
How trial management changes when you stop guessing and start automating.
What you get:
- Automatic trial import and real-time status
- Priority segments based on real signals
- At-risk trials flagged days before expiry
- Full trial context in a single dashboard
- Automated workflows triggered by segment changes
The old way
What you're stuck with:
- Checking Stripe manually every few days
- Guessing which trials might convert
- Noticing expired trials after the fact
- Cross-referencing Stripe, logs, and email
- No systematic follow-up process
Everything you need to convert more SaaS trials
A focused toolkit that replaces spreadsheets, guesswork, and manual Stripe checks.
Priority Segments
Every trial user is classified into intuitive segments based on trial timing, aha events, and recent activity.
Learn moreSegment-Change Webhooks
When a trial user moves segment, TrialMonitor fires a webhook. Connect to your ESP, CRM, Zapier, n8n, or Make.
Learn moreBuilt for Stripe
Read-only Stripe API key imports trials automatically. Real-time webhooks keep billing status in sync.
Learn moreDaily Summary Email
A daily digest of active trials and segments lands in your inbox. See who needs attention without logging in.
Learn moreYour daily SaaS trial command center
Open your dashboard, see who needs attention, and act - all in one place.
Priority segments help you focus on the trials that need attention right now.
Full context for every trial - timeline, segment changes, webhooks, and billing details.
Track conversion rates, spot trends over time, and see your full trial funnel at a glance.
Segment changes fire webhooks with full context - connect to your ESP, CRM, or Zapier.
Filter and review ended trials by outcome - converted, cancelled, expired, or churned.
Ready to stop losing trials?
Start your 14-day free trial!See exactly which trials need attention today
Priority segments you can act on manually or automate with webhooks or Zapier.
Last Chance
Found value but trial ends today or tomorrow
Action: A quick personal email could seal the deal
Slipping Away
No value moment and trial ending soon
Action: Last window to offer hands-on help
Gone Quiet
Found value but stopped engaging
Action: A check-in could rekindle interest
Needs Nudge
No aha moment and gone quiet
Action: Guide them toward the value moment
Exploring
Recently active but no aha moment yet
Action: Point them in the right direction
Found Value
Hit the aha moment with time remaining
Action: Monitor and nurture the relationship
On Track to Convert
Found value, still engaged, trial ending soon
Action: Likely to convert - stay available
Fully Customisable
Rename segments, adjust thresholds, and tune timing to match your trial flow.
How It Works
Trial visibility in minutes
Four steps to full visibility into every active trial.
Connect Stripe
Add your Stripe read-only API key. TrialMonitor imports active trials with their billing status and trial dates.
Import Trials
Active trials are pulled in automatically with subscription details, trial end dates, and customer info.
Add Events
Send aha and activity events from your backend with one API call. Optional - Stripe-only mode needs no code.
Act - or Automate
Review your dashboard for manual outreach, or enable segment-change webhooks and let automations handle it.
Stripe-only mode works with zero code changes, and analyses all your trials instantly.
The right nudge at the right moment
A well-timed email to a struggling user, a quick check-in with someone gone quiet - these small actions convert trials into customers.
Focus on who needs attention each day
No more guessing. Priority segments show you which trial users to focus on each day to boost conversion.
Catch at-risk trial users before it's too late
TrialMonitor flags trial users heading toward expiry days in advance, giving you time to act to help them convert.
Automate actions on current trial state
When a trial user moves segment, TrialMonitor fires a webhook or triggers your Zapier Zaps automatically. Connect to 8,000+ apps.
Setup takes minutes, not days
Connect Stripe for immediate visibility. Add a read-only API key, select product prices to monitor. Add a simple API call for full segmentation.
Not just data. Actions.
Conversion Intelligence analyses your trial data and surfaces the patterns that actually predict conversion.
73% of trials with an aha moment converted vs 12% without
Guide trial users toward their aha event in the first few days.
Trials reaching aha within 48h convert at 3.2x the rate
The first 48 hours are critical. Send a getting-started email on day one.
Converted trials had 8 events vs 2 for non-converters
Reach out to quiet trial users - a check-in email can rekindle activity.
82% of conversions happened by day 5 of a 14-day trial
Most conversions happen early. Send the conversion nudge sooner.
'created_project' in 85% of conversions vs 30% of non-conversions
This event predicts conversion. Make it your primary aha.
Users inactive after day 3 have <5% conversion chance
Day 3 is your critical intervention point. Automate a check-in.
Automate with webhooks or Zapier
Every segment change fires a webhook automatically. Connect directly to your ESP, CRM, or custom systems. No third-party platform required.
Prefer no-code? Our optional Zapier integration connects you to 8,000+ apps. Works with n8n and Make too.
Direct Webhooks
HMAC-signed webhooks fire on every segment change. Connect to any system that accepts HTTP requests.
Built in. Always available.
Zapier Integration
Native two-way integration. Send events in from any app, trigger actions out on segment changes.
Optional. No code needed.
n8n, Make + more
Outbound webhooks work with any automation platform out of the box. Use whatever you prefer.
Optional. Works via webhooks.
"We built TrialMonitor after watching too many SaaS trials silently expire while we were heads-down building features. A well-timed nudge is often all it takes to convert a trial user into a paying customer."
Neil Morgan
Founder, TrialMonitor
Founder-Friendly Pricing
No per-seat pricing. No feature gates. Use for all your applications.
We keep prices low on purpose. It should always be cheaper to use TrialMonitor than to build and maintain trial tracking yourself. Your engineering time is better spent on your product.
Indie
Up to 250 active trials
- Built for Stripe
- All your applications
- All priority segments
- Real-time dashboard
- Trial detail with timeline
- Conversion Intelligence
- Events API access
- Segment-change webhooks
- Zapier, n8n, and Make integrations
- Conversion analytics
- Past trial history
Growth
Up to 2,500 active trials
- Built for Stripe
- All your applications
- All priority segments
- Real-time dashboard
- Trial detail with timeline
- Conversion Intelligence
- Events API access
- Segment-change webhooks
- Zapier, n8n, and Make integrations
- Conversion analytics
- Past trial history
Business
Up to 10,000 active trials
- Built for Stripe
- All your applications
- All priority segments
- Real-time dashboard
- Trial detail with timeline
- Conversion Intelligence
- Events API access
- Segment-change webhooks
- Zapier, n8n, and Make integrations
- Conversion analytics
- Past trial history
Frequently Asked Questions
How long does setup take?
Stripe-only mode takes about 5 minutes - just add your API key and import trials. Adding the Events API for full segmentation takes around 30 minutes of backend work.
What is an aha moment?
An aha moment is the point where a trial user experiences real value in your product for the first time. It varies by product - it might be sending their first invoice, creating their first project, or connecting an integration. You define what counts as an aha moment for your SaaS, then send an event when it happens.
How is TrialMonitor different from an onboarding tool?
Onboarding tools live inside your application with tours, checklists, and guides. TrialMonitor lives beside your application - it focuses solely on classifying trial users into priority segments so you know who to reach out to. No in-application widgets, no journey builders.
Do I need to change my application?
No. In Stripe-only mode, TrialMonitor segments based on billing readiness and trial timing with zero code changes. Sending aha and activity events from your application refines the segments, but you get useful visibility from day one, directly from Stripe.
Do I need to change my existing email or CRM tools?
No. TrialMonitor complements your existing tools. Use segment-changed webhooks to feed your ESP or CRM when a trial user moves between segments. Your existing workflows stay intact.
How does pricing work?
Plans are based on the number of active trials across all your applications. All features are included on every plan - no per-seat pricing, no feature gates.
Stop losing SaaS trials.
Start converting them.
Connect Stripe, import your trials, and see your first segments in minutes. Start growing your conversions with TrialMonitor!